When a crisis hits it can be easy to think you need to change how you communicate both internally and externally but if you have solid communication processes in place there is no need to change.
As an organisation with deeply held core values that drive how you do business it can sometimes get tricky navigating growth whilst staying clear on the values and aligning with those values.
We have joined the over 700 B Corps around the world who have pledged to be Net Zero by 2030. This is a continued commitment by the B Corp community to help fight the effects of climate change.
Whilst it’s accepted that leaders need to make informed decisions when communicating through a crisis. Good leadership is shown through listening and knowing how, what and when to communicate to those you lead especially when emotions and anxiety are running high.