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Daily Archives: August 13, 2019

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force for good Photo by Nathan Lemon on Unsplash

Can brand self-interest also be a force for good?

Brand, Brand Identity, Giving back, Social ImpactBy karenAugust 13, 2019

More and more brands are using their platform to become a force for good in the world but can use it’s own self-interest, to generate revenue, as the catalyst for change or will it merely been seen as and act as a marketing ploy to sell more products?

undergroundcomms.com.au 2018
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